09 Nov 2016
Content Marketing

Content marketing is a continual process that is better integrated with digital marketing strategy. Generally, content marketing is the art of communicating with your potential and existing customers, without selling products. Moreover, content marketing is poles apart from marketing where you don’t pitch products or services; in fact, you convey information that enlightens your buyer in that […]

05 Aug 2016
Digital Marketing Trend

As we all know, content is everything in the world of digital marketing. However the way people used to create content has transformed over the time. Today, content is no more a 500 word blog post with some photos and a call to action.  In order to reach a large number audience and to become […]

15 Mar 2016
Adbot - Influencer Marketing

Influencer marketing is a fresh approach to reach out potential audience. It focuses on using key leaders or influencers to drive the brand’s message to a larger audience. This type of marketing strategy is becoming one of the most effective ways to attract clients and consumers both. True that influencer marketing is gaining much success, […]

04 Nov 2014
best content marketing strategy

“Today, content is the king” Over the years, content has become so vital that it has started impacting the business communications and the customer engagement approach. The role of the content in today’s business culture has increased so immensely that every business tries to create the best content marketing strategy to face the competitors. The […]

16 May 2014
content marketing

In marketing everything revolves around how much attention you can grab, more the attention more success you will get. When you advertise something online visuals dominate popularity but good design helps to enhance business. The marketers who are smart and who are experienced in marketing see design as an investment. Other people just learn it […]